Books, Blogs, and Podcasts We Recommend

If you have a resource you’d like me to consider for this list, please email me at  If you are pressed for time (and aren’t we all), start with the resources that have an asterisk.

Blogs Authors Should Follow For Marketing Advice:

*Amazon Author Insights

The Book Designer (Joel Friedlander)

*The BookBub Partners Blog

Build Book Buzz

The Creative Penn

Honoree Corder Blog

Jane Friedman’s Blog

My Author Concierge (tips for virtual assistants)

The Write Life

The Chris Fox YouTube blog

Facebook Blueprint (if you use Facebook ads)

Niche bonus:

*Writer Beware (the latest scams authors should avoid)


Podcasts That Offer Practical Marketing Help For Authors

(find them in the ITunes Store, Stitcher (Android) or on your favorite podcast app) All these give great tips and marketing advice for authors:

*The Author Biz with Stephen Campbell

*The Smarty Pants Book Marketing Podcast (my show)

*The Sell More Books Show with Jim Kukral and Bryan Cohen

The Creative Penn with Joanna Penn (some writing advice here)

The Self-Publishing Formula podcast with Mark Dawson

The Book Launch Show with Tim Grahl

General social media marketing advice blogs (how-to stuff):

*HubSpot blog

*Social Media Examiner The best site for how-to’s. You need to follow this site!

I do not recommend blogs like Mashable and Tech Crunch for authors–they are basically blogs for people in the biz of marketing) 

Recommended Reads on Book Marketing

SMART Social Media For Authors
 by Chris Syme

Sell More Books With Less Social Media by Chris Syme

*Discoverability by Kristine Kathryn Rusch (how to get your work discovered–excellent)

How to Write a Sizzling Synopsis by Bryan Cohen (copywriting and book descriptions)

Launch to Market by Chris Fox (step by step process for successful book launches)

Platform by Michael Hyatt (building a total author brand)

You Must Write a Book by Honoree Corder (nonfiction authors)

Prosperity for Writers by Honoree Corder

The Prosperous Writers Guide to Making More Money by Honoree Corder and Brian Meeks

The Six Figure Author by Chris Fox

General Marketing Books You Need Read To Understand Current Marketing Strategies

*Youtility by Jay Baer

The Content Code by Mark W. Schaefer

Professional Organizations & Marketing Clubs:


Author Marketing Institute 










Stuff To Stay Away From:

There are so many of these sites, I can’t begin to keep up. Whenever I find one, I put it up here. These are sites that, for the most part, are a waste of your money. Any site (like that offers Twitter packages to sell your books is generally a lost cause. If you know of, or have tried others and failed, let me know.

99% of the Book Marketing/Social Media Gigs on Fiverr–waste