Episode 45 – Three of the Biggest Book Marketing Myths Debunked

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In today’s episode Chris and Becca debunk three of the biggest book marketing myths authors believe.

Show Notes & Links:episode 45

-Chris is the good cop, Becca is the bad cop (sometimes).

-Reasons why authors need to be careful when they copy the book marketing promotions of other authors and expect the same results.

-Is it true that once you get a traditional publishing contract you never have to do any marketing? (whew)

-Why the traditional publishing sales cycle is not geared to long term sales.

-What publishers cannot do: forge relationships between authors and readers.

-Just because social media doesn’t sell as many books as Amazon does not mean it won’t sell books.

-Why authors should not waste their time on social media channels that are not wired to sell products.

-Why you should separate your personal social media time from your book marketing social media time.

Links:

-Be sure and join the private Facebook group: SMART Marketing For Authors here: https://www.facebook.com/groups/smartmarketingforauthors/

-Link to Chris’ book Sell More Books With Less Social Media (Amazon)

Let us know what you think! Weigh in below in the comments–how did we do? Also, if you are an author writing in a new genre we’d love to hear how you did it. We’re putting together a future podcast on the subject.