Now before you get quizzical—yes I do know my math. I said a 30-day challenge and today is Day 31. Consider this your bonus day. It’s time to get right down to it. Now that we’ve had 30 days of challenges for a better 2017, it’s time to make the rubber meet the road. In with the new.
A challenge is many things to many people. It can be motivating or inspiring. It can be just another ho-hum exercise in end-of-the-year stuff. Or, it can hit a nerve and inspire action. If you really want to kick some 2017 butt you’re going to have to work at it. You’ve got the information–let’s get going! So what’s next?
The ideal answer is to sit down with 30-days of challenges in front of you and divide them into three categories: personal wellness, author business, and book marketing. Is there anything in those three groups that jumps off the page, grabs you by the throat and says, “yeah, I’m talkin’ to you, bub”? What is resonating?
It All Starts With A Goal
Whether we like it or not, we are driven by inner beliefs. And a goal is nothing more than the beginning of a thought that needs to turn into action. Steps towards a goal are just that–the action part. You have the information, now it needs to become a reality.
New to goal setting? Start with just a few—maybe one in each of those three categories. To operate as signposts or feedback mechanisms, they need to be measurable, realistic, and time-driven. You can use the thorough SMART goal process if you like.
One thing I like about goals—they keep me on track. When I operate without them, I feel like I am treading water, shooting at a target blindfolded. My challenge for you in 2017—learn how to write goals that are specific, measurable, attainable, realistic, and time-based. Want a good one for book marketing?
- Sell twice as many books in 2017 as I did in 2016.
Make 2017 better than 2016. Now I have a question for you. If you would take a moment and send me an email, I’d appreciate it. I want to know:
What is your biggest book marketing challenge for 2017?
Just email me at firstname.lastname@example.org. I am planning on putting together more resources in 2017 that speak to your needs, so let me know what they are.