Since I wrote my new book, The Newbies Guide to Sell More Books With Less Marketing, I get a lot of questions about the term newbie author. So I decided to put together a short Newbie Author Marketing Manifesto to help answer those questions. What is a newbie author anyway? How does that affect what kind of marketing you should be doing?
One way to increase your sales and actions from an email is to retarget people who do not open a message. The most frequent question I get from authors is, when should I use email retargeting?
Many authors work at home—I am one of them. When I made a decision to leave my rented office space in 2013 and move home, there were a lot of changes to make. And my first priority was elevating my productivity.
If you haven’t noticed yet, Facebook is rolling out a new feature called Inbox. The new tool aggregates all the comments, messages, and reviews from Facebook, Messenger, and Instagram to your Facebook business page dashboard. On your phone, the new … Read More
Event season is upon us. If you’re going to one or hosting one this summer, you need an event hashtag. The multi-use piece of text can be a way to promote, create a live buzz, and enable people who can’t … Read More