Reputation Marketing Vs Reputation Management [Book Review]

“Reputation marketing is more than just managing reputation. It’s about establishing, guarding, and marketing that reputation to become more competitive and profitable.” That is the opening statement in part one of the small but wonderful book Reputation Marketing by Daniel … Read More

New Messaging Apps You Want To Be Aware Of

It seems like students are always looking for a more private online location for their conversations these days. Developers are more than accommodating that thirst for privacy by developing messaging apps, many of which are not private at all. Here’s … Read More

Top Crisis Management Books: My Recommendations

In a CASE research study in 2012 on using social media in crisis communications, one of the five major takeaways from the study was the need for a crisis communications plan. Most crisis managers I know would admit that a … Read More

1 2 3 4 5 6