This week, Chris starts a three-week series with David Gaughran, author of the new book, BookBub Ads Expert. In this first part, it’s all about how to test for success and find a template you can use to replicate for success.
In this episode, Chris and Becca introduce the second principle from the Quitcast tag line: what to quit, what to keep, what to question. This week we tackle what every author needs to keep.
In this episode of the Smarty Pants Book Marketing Podcast, Chris and Becca introduce The Quitcast, Becca’s new podcast for authors: what to keep, what to quit, and what to question.
In this week’s episode of the Smarty Pants Book Marketing Podcast, Chris gives three good reasons why a lead magnet (or reader magnet) might not be enough.
In this week’s show Chris analyzes data on how social media helps word-of-mouth and increases sales. Also, why most authors only need one primary social media channel for their platform.