It’s been said that trust is built with consistency. By now we all know that today’s internet user expects an optimized experience wherever they virtually go. But is your optimized experience consistent?
One in five college students report they have been bullied, stalked, or harassed online , with some studies estimating as high as 34 percent (Baldasare, Bauman, Goldman & Robie, 2012). A recent study reported that over 70 percent of their college student respondents indicated a desire for prevention education targeted at online safety. Yet only […]
A big thanks to Mari Smith for the heads up on this great infographic put together by Qwaya on how to target an audience with Facebook ads. If you haven’t taken a look lately at how laser-like Facebook ad targeting is and what the various options are, it’s time to take a closer look.
The University of Indiana set a precedent recently with the announcement of a comprehensive Student-Athlete Bill of Rights. The first of its kind, the document lays out a list of benefits to incoming athletes that includes a “lifetime degree guarantee,” medical and health services, academic services, and even specialized social media training.
For schools, universities, and sports teams, the livin’ might be easy in the summer, but keeping the social media fans engaged can be a challenge. Sports teams often publish a “year in review” feature at the beginning of summer to give fans a chance to relive the great moments of the year. But at the […]