5 Best College Athletics Pinterest Sites

A picture may be worth a thousand words, but to a college sports fan, a picture can deepen an emotional connection to their team.  Pinterest is helping college athletics departments engage fans by making athletes, coaches, and events accessible to more fans without taking up valuable website real estate.  It’s also a way to take some of those storytelling corners of the website (“Our Alumni in the Pros”) and showcase them. Here are the five best college athletics Pinterest sites I found out there in no particular order.

The University of Oregon http:/

The Ducks have 20 boards on Pinterest that range from interesting fan gear to big Duck moments to famous Duck supporters and alumni. I rate their engagement factor high because their boards are not a rehash of their website.

My favorite board is “Just Ducky” which is a collection of all things green and yellow that includes fashion, food, and fun. How about a pair of high heels in Duck colors?


Texas Tech (

The Red Raiders have 22 boards and pin everything from campus landmarks to sweet treats to a kids’ board, action shots, For Men Only, and many more. A great variety here, and lots of insider pins that their fans will appreciate.

How about a tailgate recipe for Crockpot Dr. Pepper Brisket Tacos from the Tech Tailgating board?

University of Washington (

A cool element on this site is that all the board covers are branded. They have 23 boards as of this writing. One board showcases pictures of their live mascot, Dubs, with various coaches, athletes, kids, and others. I like their creative board titles: The Best Four Years of Your Life, Seatown Swag, Husky Bling, and Party Like a Husky to name a few.

UW has their share of alum celebrities, as illustrated on the board Huskies in Hollywood.


Georgia Tech (

The Ramblin’ Wreck has 17 boards, many of them sport-specific. They also have a separate board for their cheer squad.

One great idea here: a board with all the schedule/team posters.

University of Louisville Cardinals (

There are several boards of the 36 Flying Cardinals’ boards that caught my eye. U of L has a student-athlete community project (#CardsCare) that is highlighted here—an excellent way to showcase the athletic department’s commitment to the community. Another creative idea is the cross promotion of hashtag campaigns across all their channels. They have several:  #ThrowbackThursday and #FrameItFridays (spelling out “CARDS” in creative ways) are two.

One of the more interactive hashtag promotions also featured on Pinterest is #WordyWednesdays where fans can suggest captions to pictures.


Honorable mention for great Pinterest sites goes to:

Virginia Tech:

University of Tennessee:

East Tennessee State:

Kansas State:

University of Texas:

South Carolina:


The SEC:

I know I have probably missed quite a few. Would you help me start a list in the comments? Thanks.


8 Responses to “5 Best College Athletics Pinterest Sites”

  1. Bethany January 9, 2013 at 10:02 pm #

    Great collection! We definitely looked at each of those boards when developing our own Pinterest account:

    My favorite board of ours is the Wildcat Inspiration board, which consists of graphics we’ve created with inspirational quotes by our players and coaches. We take these quotes from press releases and conferences and our fans love them- they are definitely the most ‘repinned’ of our posts.

    • cksyme January 9, 2013 at 10:13 pm #

      Thanks for bringing Kansas State to our attention. It is definitely worthy of being on the list. I like the way all your board covers are branded. And for the record, we miss you here in Bobcat Country!

  2. Brittany January 9, 2013 at 10:21 pm #

    I work at South Carolina. Our Pinterest is Shares some of the best practices from the ones you’ve highlighted and I see some great ideas to “borrow”!

    • cksyme January 9, 2013 at 10:36 pm #

      Thanks for the link. Your site is great! I think I should have done the top ten. I love the board cover photo on the Born and Bred board. And, by the way, never reinvent the social media wheel. :)

  3. Donna January 9, 2013 at 11:38 pm #

    Great list! University of Texas Athletics recently launched a Pinterest account: All feedback welcomed!

    • cksyme January 9, 2013 at 11:48 pm #

      Awesome, Donna. It definitely belongs in this group. I love the board cover on the volleyball board. Great action pic. Thanks for sharing.

  4. Melissa January 10, 2013 at 2:25 pm #

    I wanted to share our Pinterest page as well. University of Richmond Athletics found inspiration from a few of the sites on your list and we’re always striving to improve our social media.

    • cksyme January 10, 2013 at 2:52 pm #

      Thanks Melissa. Way to brand your board covers. I see you allow other pinners on the boards that aren’t branded to the Spider. Have you found that increases engagement on your site? What’s the goal behind those two boards?

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